5 Useful Tools for Social Media Managers

Being in charge of social media can be a stressful job. From drafting pithy copy to sourcing eye-catching images, there is a lot involved in creating great content. Use these 7 tools to help take your social media posts to the next level.

1. Canva

I discovered Canva about a year ago and it has been a game-changer for me. If you are looking to create stunning graphics without the help of a designer, then Canva has you covered. It has tons of ready-to-use templates and a vast library of graphic elements making it easy for you to constantly churn out new looking visuals to go with your copy.

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Canva has a free version and paid business version.

Check it out here: www.canva.com

2. Pexels

We all know images are key when putting together a killer post. Whenever I need a photo to accompany my tweets I turn to Pexels. All the photos all the site are free to use with no attributions required. They have a pretty good collection of photos covering a variety of topics. They also have a growing collection of videos. I’ve been using Pexels for a while. I usually start here when I’m trying to source images for social media.

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Check them out here: www.pexels.com

3. Unsplashed

Similar to Pexels, Unsplashed offers a large collection of royalty-free images that you can download, alter and use for multiple applications including social media. All the photos on the site can be used for free for commercial and noncommercial purposes. I usually turn to Unsplashed if I need images that are a little more artistic.

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Check out Unsplashed: www.unsplash.com

4. Feedly

Get relevant news from various sources all in one place. Feedly is a great tool to help you stay on top of the news. Simply add RSS feeds to Feedly and you can scroll through news from various outlets all in one place.

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I use it along with Google Alerts. Check it our here: www.feedly.com

5. Bit.ly

Bit.ly is more than just a simple URL shortener. Bit.ly provides your powerful analytics to measure the performance of your social media campaigns. It allows you to track links and provides insights into where your audience is from and what platforms are getting the best engagement. It is a must have tool.